Tuesday, September 8, 2020

Coaching The Client Development Coaches

Developing the Next Generation of Rainmakers Coaching the Client Development Coaches If you are regular reader you know that I have recently made several presentations at LMA City Groups on client development coaching. As I shared with the Marketing professionals who attended, when I suggested that my old firm start a client development coaching program for new partners, our leaders were skeptical. I advised them that most of our rainmakers were close to retirement and that I had discovered that not one of our new partners had a written business plan with goals. If you want to get an overview of the program I presented, click on my How to Set Up a Client Development Coaching Program podcast. You can also take a look at my Practical Lawyer article  Practical Advice For Setting Up A Business Development Coaching Program In the podcast and article I emphasized: If your firm is considering starting a client development coaching program and you might become the coach, consider this difference between teaching and coaching: Great teachers share the best answers. Great coaches ask the best questions. You will need to be prepared to do both.   I practiced law for 37 years developing a national construction law practice representing some of the top highway and transportation construction contractors in the US.

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